Yes - you are right. There is a secret to fundraising no one is telling you about! Those nights you lay awake thinking, "It shouldn't be this hard!" Yes - it's true! It shouldn't be this hard. Making an impact should not cost you your life, happiness or passion.
An effective Major Donor program can be one of the most significant ways to increase your impact through fundraising. Initiating and growing your Major Donors requires less time and staff resource than many other types of fundraising, while growing your organisational revenue in a considerable way.
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The bad news is, you're not alone. The good news is - those problems are the key to your future success.
I had the pleasure of speaking at the Connecting Up conference in May and I thoroughly enjoyed understanding the challenge not-for-profits are facing in their fundraising and partnership programs. One of the questions at the end was not something I could say I'm an expert in, but it's definitely an issue I've faced.
Okay - I'll be honest, I've changed the name on this one. This is essentially a sales pipeline but because we're working for cause-focused organisations, I think the term opportunity pipeline is more fitting.
Burnout is a phenomenon that can affect people in any industry, but it is particularly common in the not-for-profit sector. Not-for-profit organisations often operate with limited resources, and employees may feel pressure to work long hours or take on additional responsibilities to make up for staffing shortages. Additionally, not-for-profit...
We've all experienced a time when we've had a gap in the budget. Perhaps a campaign hasn't reached its target or you need to improve year-round cash flow. It can feel overwhelming and a bit out of your hands causing you to create activities that don't align with your business. But please consider this - when did making rush decisions...
I think many people believe the building rapport you need to be done by certain type of person. An outgoing extroverted person who loves to communicate and connect with others. But I would argue that we all have to communicate with others sometimes we just don't have the skills or experience or even practice to know how. So really I...