Thoughts & learnings

When you're first starting out in partnerships, it can be really overwhelming to understand what a partner could possibly want from your organisation. We try and figure out 'genius' plans or exciting events or brand-new concepts to excite the potential partner into investing with us. Very often this time is wasted, and I'd love to explain to you...

I've met too many small organisations who create campaigns and budgets but don't spend the time figuring out how they're going to reach them. Sometimes it seems a little backwards in charities and small businesses that when they set a goal of where they need to be financially or in terms of acquisition, often they can fail to set the...